"Storytelling helps the data go down." – Park Howell
"Storytelling helps the data go down." – Park Howell
Today’s featured bookcaster is The World's Most Industrious Storyteller, TEDx speaker, and EMMY Award-Winning Brand Story Strategist, Park Howell. Park and I had a fun on a bun chat about his book, “Brand Bewitchery: How to Wield the Story Cycle System to Craft Spellbinding Stories for Your Brand”, the emotional impact of storytelling, and more!!
Key Things You’ll Learn:
Why storytelling is the key ingredient for brand success
A simple yet powerful template for creating a narrative that truly resonates
The five primal elements of a short story
3 major lessons that Park learned from starting, growing, and running his podcast
Park’s Site: https://businessofstory.com/
Park’s Books: https://www.amazon.com/stores/author/B09CX52WZY/allbooks
Park’s Podcast, “Business of Story”: https://businessofstory.com/podcast/storytelling-tips-ignite-sales/
The opening track is titled "Kareru R Daichi Q-MIX" by Rukunetsu AKA Project R (@Rukunetsu). Use the following link to hear the full track and support his craft. https://on.soundcloud.com/62w8X
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